Choosing your marketing tech stack

Building your marketing technology stack – the complete picture

by aijaz November 02, 2021 Marketing Ops, Branding, Demand Generation, Lead Generation, Leadership

With the frequently changing Martech landscape and the high mortality rate of marketers, it’s hard to solve this Rubik’s cube...

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Starting up in a pandemic. Trying to get this plane to fly

Starting up in a pandemic: Learning’s of a 12 months old entrepreneur

by aijaz June 28, 2021 Leadership

The pain of living with a problem should be more than the pain of leaving behind a comfortable life...

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Twist in trust building story: A pandemic effect

by aijaz May 12, 2020 Leadership

Driving to the work, meeting someone over lunch, chatting in the office café – yes, we all look forward to...

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Inspiration from an unlikely source

by aijaz October 23, 2016 Branding, Leadership, Product Marketing

Rolling out a product that is not fully tested or ready for the target market, an ad campaign that has...

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mobile app marketing

How will you market a mobile app?

by aijaz December 07, 2015 Demand Generation, Lead Generation, Leadership, Product Marketing

A starting point for any start-up CEO, marketing folks and business mentors in general...

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market IoT product

6 things to consider when starting with IoT Marketing

by aijaz November 03, 2015 Demand Generation, Lead Generation, Leadership, Product Marketing

This post will provide a visual aid to fellow marketers, founders, CEO’s and start-ups to market their product well...

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